brand switching การใช้

• This has resulted in considerable brand switching, he said.
• So in his company's newsletter, he urges smokers to make July " Brand Switching Month ."
• The concept of " switching costs " ( also known as switching barriers ) is pertinent to the understanding of brand switching.
• "Stadium signage, like all cigarette brand advertising, " she said, " is designed to reinforce brand loyalty among existing smokers and encourage brand switching ."
• When switching costs are relatively low, as in the case of many fast moving consumer goods ( FMCG ), the incidence of brand switching tends to be higher.
• "If you're really spending $ 6 billion a year in the brand switching wars affecting fewer than 6 percent of smokers, you're making one of the most ludicrous business decisions in the country,"